UGC-style video and static ads for DTC brands. Send your product link. We handle the hooks, scripts and finished ads.
We don't guess what will work. Before we write a single line, we study the ads that are already winning in your category.
We start with thousands of public ads in your category and analyze the strongest examples one by one, breaking down their hooks, pacing, product demos and offers. Your brief starts with research, not a blank page.
We break down how an ad earns attention and builds interest, then adapt that structure to your product. Fresh scripts and visuals, built around your brand.
Every line of your script is scored against the line it's modeled on. If it doesn't score higher, we rewrite it before we film.
Sample ads. All people shown are fictional.
Your product needs a reason to stop the scroll. We find the opening that earns the next second.
If the opening loses the viewer, the offer never gets seen. The first frame and the first line need to give someone a reason to stay.
50%of ad-recall impact lands in the first 2 seconds, per TikTok’s research.
That is why we build the opening before the rest of the pitch.
TikTok Marketing Science, 2021, in Missions for the Modern Marketer, page 18.
Creators cost $150 to $300 a video and take weeks. By the time new videos arrive, the ads you are running have already worn out.
Send your product link. Have a best-performing ad? Share it too. We agree your testing baseline before payment.
1 product x 9 hooks, or 3 products x 3 hooks each. Vertical 9:16 videos, static ads for feed, and a test plan.
Send an Ads Manager screenshot. We reply with a 5-minute video naming the winner and the next 3 hooks.
About $1,700 $450
9 US creator videos at $150 each, the low end, come to about $1,350. 6 static ads at about $60 each add $360. The founding price is $450, plus the bonuses.
9 finished video ads, 15 to 30 seconds each, plus 6 static ads. Choose how to split your pack.
5
Starts after payment and complete materials.
Full-screen video for Reels, TikTok and Shorts.
A clear first round, without guessing what to do next.
Keep the product, audience and offer consistent when comparing hooks.
Top 3
See what your top 3 competitors' longest-running ads do, before we write a line.
20
20 more hooks to test next, so you are never stuck.
Kill or scale
Know when to cut an ad and when to push it, so spend is not wasted.
Day 10
Send an Ads Manager screenshot. Get a 5-minute video naming the winner and the next 3 hooks.
Beat Your Best Ad
Ads delivered within 5 days. Performance measured during your agreed testing window. Testing terms agreed before payment. See eligibility on the intake form.
$700 $450
or 2 payments of $225
For the first 5 brands or until Nov 30. Hook Swap ($250) and Hook Lab ($1,200/mo) are on the pricing page.
Claim my 15 adsPay $225 to start by PayPal or Wise. The rest when you see your ads.
Beat Your Best Ad: If none of the 9 videos beats your best ad within 14 days, you get 3 more hooks free. Hook Lab: If none of your 20 eligible video ads beats your agreed baseline during the 30-day test window, get 5 extra video ads with new hooks + 3 static ads free. Testing terms are agreed before payment and shown on the intake form.
Within 5 days after payment and complete materials. There are 5 pack slots a month.
Start with your product URL. Your best ad is optional on the initial form, except for Hook Swap. We agree the baseline for the performance guarantee before payment. Ad claims come only from your own site and reviews.
Every ad is covered. After delivery, send us one list of changes for any or all of the ads within 5 business days, and we make them all in one go. That is your revision round. Changes can be on-screen text, captions, cut order, timing, music, voice, pacing, swapping a line from the approved script, or the text and colors on a static ad. A new hook idea, script, concept or product counts as new work. Beat Your Best Ad gets 1 round across all 15 ads. Hook Swap gets 1 round across its 3 hooks and 1 static ad. Hook Lab gets 1 round on each monthly batch of 20 videos and 12 static ads.
You can run the ads you buy as paid ads and on your own brand channels, with no time limit. We never show your ads or results in our portfolio without your written OK.
